KEY STRENGTHS/SPECIAL EXPERIENCE

Irving Street Rep’s strength lies in our ability to merge creativity with cultural intelligence, media strategy with movement building. Our work is personal, powerful, and always relevant. We offer:

  • Award-winning media relations across all platforms—digital, print, broadcast, and social.
  • Nationally respected events and entertainment production, including Broadway tours and Emmy-winning TV specials.
  • Cross-cultural credibility in the Black, Hispanic, Asian, and general markets.
  • In-house capabilities that eliminate third-party markups and ensure creative control.
  • Exceptional client access and accountability, with no red tape—just results.

We are proud to be the only PR agency within the McDonald’s system with a 25-year history producing the McDonald’s Gospel Fest, earning 17 Emmy nominations and 3 wins. We don’t just execute campaigns—we build cultural institutions.

As a boutique firm, our clients never get lost in the shuffle. We bring white-glove service, blue-chip thinking, and deep relationships that generate headlines, loyalty, and impact. We are a small agency by design—and a powerful one by results.

Client List

+McDonald’s

+Meals on Wheels

+Dupont Corporation

+Citibank

+Family Federation

+Essex County College

+Audelco Awards

+Governor Phil Murphy Campaign

+Universoul Circus

+The Christian Times

+Disney’s The Lion King

+New Hope Baptist Church

+TD Jakes

+Harlem Chamber of Commerce

+Entenmann’s

+Bloomingdales

+NY Knicks

+Black Church Means Business

+Resurgence Conference

+United Nations

+Lehman Center for the Performing Arts

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